Mini Cooper has teamed up with Smith Magazine of Six Word Memoir fame to award "the best test drive ever." Submit your six word long idea, @SmithMag will judge the entries and Mini will make one of them happen.
-The clear contraint on the length is sure to inspire creative entries and is ideal for sharing.
-They don't force you to post, like or retweet to enter.
teamed up with someecards to promote it doesn't hurt either.